Generating leads for your business can be a tough, but necessary task. With so many options out there, it's important to know what kind of lead generation tactics are the most effective. This article covers everything you need to know about outbound lead generation.
1. Your business might fail
Almost every entrepreneur failed in the beginning. Although entrepreneurship is about having your own business and making sales, it is also about the perseverance and about how you handle failures on the road to success. How you deal with rejections as they come along. One should power through and embrace the challenges ahead.
Take for example, JK Rowling. She got 12 rejections from major publishers before finally publishing Harry Porter’s books.
Or Walt Disney, rumor has it that he was rejected 300 times from financiers for Disneyland.
Even “Squid Game”, the Korean TV show, was rejected by studio for 10 years. Now, it has become the most popular original series in the world.
Or Walt Disney, rumor has it that he was rejected 300 times from financiers for Disneyland.
2. You might feel discouraged and demotivated at times
Sometimes when we encounter failure, our emotions would get to us. We would feel down, demotivated, and crushed, but we just need to pull through. Don’t let emotions control our life, but for us to control our emotions.
It is important for us to have a positive mindset for us to stay consistent with whatever that we are doing. Robert Kiyosaki also teaches us this in his book “Rich Dad Poor Dad” where his rich dad would have a different mindset than his poor dad. His rich dad would always say “How can we do this?”, triggering the mind to keep on thinking of ways on how to proceed. But the poor dad would rather be of a pessimist saying, “We can’t do this”, which states outright that we cannot do this, leading to he or she to quit or give up.
In order to be consistent, our minds need to be trained to be more of the rich dad where he tends to look at things positively and continuously finding ways to prevail.
3. Sacrifice your time a lot
It will require a lot of your time to develop your own business. Starting a business is not as easy as you might think, it comes with its challenges. It requires a lot of effort to establish your presence as a new business. This includes marketing, online presence, networking, perfecting business processes, and more. So, you won’t really have the time partying all night long with your friends and do other stuffs that normal you would do. That is the sacrifice that is demanded to create your own legacy which is full time focus and energy on your business.
Some do this by going “MIA” for a few months to really focus on what needs to be done. Some go to another country to really be away from his or her comfort zone. Some didn’t even go back home during holidays for the same purpose. What it shows here is that if you have the desire and determination for your business, and you want it to succeed, you will need to sacrifice a lot of your time.
4. They will be haters and naysayers
People are not built the same, but people are built and raised differently. So, there’s bound to have opinionated persons in the world. That means, if we are doing things different than what the common people would do, we would receive some criticism that is not helpful for us. Because of why? They don’t want you to be successful than them. They want you to be normal just like they are.
They will say you’ll never make it, or you’ll fail, but you need not to listen to them. Treat it as it were just a distraction or small bump in the way but stay true to what you believe in and stay true with your business. Ignore the haters or the naysayers.
5. Not making any profits at least in the beginning
It’s normal if you haven’t made any money just yet early in the beginning. Because you’ve just started and need familiarizing with how businesses are done in the market that you’re in. Once you’ve got the hang of it, and understand every nook and cranny of it, there’s no reason for you to not succeed. It’s reasonable and it can happen.
Also, don’t just focus on making money. Focus on the value that you can bring to your customers. Eventually, when you put the right focus first, money will follow suit as a result of it.
People say, “It’s not about how you start, but it’s how you finish”. As such, there’s a long way for you to be in the game and to be able to make something out of it. Just keep on believing, keep on improving, and stay positive throughout the game, and someday you’ll be where you are intended to be.
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